25 Wellness Industry Statistics: How to Stay Healthy & Beautiful in 2024

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Although many of us think of massages and spas whenever we hear the word “wellness,” the truth is that the scope of this industry goes far beyond that. In fact, the definition by the Global Wellness Institute claims that the pursuit of everything that leads to a state of holistic health is considered wellness.

Therefore, it’s no surprise that the industry is extensive and well-developed. To help you visualize this, we’ve assembled some wellness industry statistics you might find interesting.

Top Wellness Facts and Statistics (Editor’s Choice)

  • By 2025, the worldwide health and wellness market will exceed $6 trillion
  • Over 50% of all wellness-related products purchased in the US promote better health
  • The physical activity economy is estimated to exceed $1.1 trillion by 2023
  • 63% of American consumers try to make healthier food choices
  • 69% of companies invest in wellness programs
  • The global corporate wellness market is predicted to reach $87.3 billion by 2026
  • The wellness tourism industry market is projected to reach $1,200 billion by 2027
  • 45% of consumers ask their personal trainers about nutritional information

Statistics About Wellness Industry Worth, Size, and Growth

Woman sitting in front of the large window and looking at palm trees

We’ve mentioned the market size several times now. However, even though it’s not the only feature of this market, it’s undoubtedly among the basic ones. So, let’s take a look at the numbers.

1. The global wellness market is expected to reach $4.24 billion by 2026.

(Imarc Group)

Wellness industry statistics for 2022 and future predictions indicate that the worldwide wellness market will expand at a CAGR of 4.1% between 2021 and 2026. Of course, no forecast can be entirely accurate due to the impact of the worldwide pandemic.

2. The US self-improvement market size is estimated to reach $14.0 billion by 2025.

(Market Research)

The self-improvement market size in the US was $10.5 billion in 2020, and it shrank by 10% compared to 2019. Nevertheless, it’s predicted to expand at a CAGR of 6.0% by 2025.

3. The global health and wellness market size is estimated to exceed $6 trillion by 2025.


According to Statista’s report, the global market size of the health and wellness industry was $4.4 trillion in 2019. Additionally, it is predicted to expand by almost 5.3% between 2019 and 2025.


One of the most significant wellness industry trends is staying healthy and preventing diseases and illnesses. That’s not surprising, as the global pandemic has made so many people change their minds about the importance of health and wellness. Now, more than half think food is most important, while the second-most purchased type of items is appearance-related.

5. Personal beauty and anti-aging segment garnered 24% of the wellness market share in 2020.

(Globe Newswire)

It’s not surprising that personal care and beauty is one of the most significant segments of the wellness industry. Of course, people have been concerned about appearance for hundreds of years, but now, wellness has become a new industry trend.

Fitness and Spa Industry Statistics

woman in a pool looking at the sea

There is more to spas than pampering yourself and investing in a bachelorette party. That’s why we’ve assembled the next batch of stats about both gyms and spa industries for you.

6. The spa market worldwide is estimated to reach $167.8 billion by 2028.

(Globe Newswire)

As stated in our wellness facts and stats, the sector’s revenue is rising significantly. For example, spa facilities are expected to grow at a CAGR of approximately 13.2%.

7. The US spa industry market is valued at $47.5 billion.

(Grand View Research)

Trends in the health and wellness industry point out that the growth of the spa industry has slowed down. However, this market will expand at a CAGR of 12.1% from 2021 to 2028, despite a tremendously strong impact of the coronavirus pandemic.

8. 80% of users require that spas and salons comply with safety regulations.

(American Spa)

As corporate wellness statistics show, there’s a growing interest in wellness centers. Moreover, 89% of consumers think businesses must comply with safety measures, including COVID-19 prevention as the most recent addition.

9. The fitness, health, and gym club industry revenue is around $33.25 billion.

(Statista, Global Wellness Institute)

The US has the largest number of health and fitness club members globally. However, recent events (including the coronavirus pandemic) have caused turmoil. Unfortunately, health and wellness industry statistics reveal that between 2020 and 2024, professionals estimate a drop of 0.6% in global fitness market growth.

10. Almost half of Americans own a wearable fitness device.

(Wearable Technologies)

What’s more, most of those who do (70%) want to live longer. Interestingly enough, 62% of respondents claim to be using a fitness device to pay less in insurance premiums.

11. The Asia-Pacific region held the largest share of the spa industry market in 2020 (28%).

(Grand View Research)

Global wellness industry statistics point out that the expansion of the tourism industry and the rise of disposable income are the key factors that will most likely drive this market in the future. Moreover, developing countries will have the strongest impact on this industry.

Also, this data shows that the Asia-Pacific region countries are known for their traditional spas that positively affect the spa market.

12. 54% of yoga practitioners do yoga to relieve stress.

(Book Retreats)

The most common motive for practicing yoga is relieving tension. Apart from that, 52% try to get stronger mentally and physically. Some even do yoga (21%) to unplug from tech or feel less lonely.

Wellness Industry Statistics Regarding Food and Diet

Kale, a banana, green tea powder, a kiwi, an apple, and a bottle of water on the green surface

You don’t have to like chia seeds to know they’re everywhere now. People pay attention to what they’re consuming, and that’s a good thing. So, let’s take a closer look at what people do to eat healthier.

13. The physical activity economy is predicted to surpass $1.1 trillion by 2023.

(Global Wellness Institute)

Weight loss industry stats point out that mindful movement will be the leading sector, with a 12% growth between 2018 and 2023. Also, it’s important to note that the Asia-Pacific region will account for 40% of the worldwide growth by 2023.

14. Four-fifths of Americans have come across confusing nutritional information about food.

(International Food Information Council)

People want to know more about the food they purchase, but many wellness statistics show it’s an uphill battle. For example, 80% of consumers say they have come across conflicting information, and 59% claim that information makes them doubt their choices, causing unnecessary stress.

15. 93% of Americans want to eat healthily.

(The Barbecue Lab)

Logically, everyone wants to be healthy, but statistics show that only 63% of consumers try to make healthier food choices most of the time.

Also, it’s worrying how many people aren’t aware that many health problems are connected to a bad diet. Luckily, many Americans genuinely want to make healthy lifestyle choices and eat more nutritious foods.

Workplace Wellness Statistics

Two clear quartz crystals, a rock, and a small Buddha statue between the crystals

Workplace wellness is no longer considered an unattainable luxury in the US. Furthermore, it has become a necessity for most employees. Read on for more insights.

16. 69% of companies invest in wellness programs regarding mindfulness and meditation.


It isn’t strange that companies are investing in mindfulness and meditation, as stats show meditation in the workplace can boost productivity by 120%.

According to corporate wellness industry statistics, most employers (88%) invest in mental health, 87% in stress management/resilience, and 63% in COVID-19 risk intake/wellness passport programs. On the other hand, companies invest less in health fairs, free healthy food, biometric screenings, and on-site fitness classes.

17. 94% of companies will continue to expand virtual wellness services after the coronavirus pandemic.


One of the interesting health and wellness facts and stats is that most organizations will continue investing in wellness programs to boost employee engagement.

It’s a well-known fact that happy and satisfied employees are more productive. Therefore, 93% of companies will also expand virtual employee engagement activities, so people who work from home don’t feel left out.

Moreover, 69% will subsidize home office setup, 57% will provide home care services, and 51% will offer health and wellness allowances.

18. 81% of employers plan to invest more in resilience and stress management.


This year’s corporate health and wellness business trends are closely connected to the new, remote work style. As isolation and work from home can cause stress, fatigue, and anxiety (81% of remote workers confirm this statement), companies are eager to invest in resilience and stress management.
Also, the same employee wellness program statistics indicate that 90% of small companies want to invest more in telehealth this year.

19. The worldwide corporate wellness market is predicted to reach $87.3 billion by 2026.

(PR Newswire)

The corporate wellness industry growth is evident, as its market size is estimated to exceed $87 billion by 2026. However, it’s important to note that the US market was around $20.4 billion in 2021, and the Chinese market will most likely reach $7.3 billion by 2026.

Other Interesting Health and Wellness Industry Statistics

Woman in a bathtub looking at the stones through the glass windows

Although we’ve covered a lot of ground, the wellness industry goes beyond fitness, spas, and healthy eating. So let’s take a look at some other interesting facts, like wellness real estate, travel, and yoga.

20. The global wellness real estate market is projected to be $197.4 billion in 2022.


It seems that wellness real estate is one of the new trends in the health and wellness industry. According to Statista’s estimates, this market is estimated to increase to almost $200 billion between 2017 and 2022.

21. The real estate wellness market size is expected to grow at a CAGR of 8% during the 2019–2023 period.


This growth is expected mostly because people increasingly turn to greener options for fear of destroying the planet. Additionally, the workplace wellness sector fosters the wellness real estate market development, thanks to an increased focus on home and co-working facility integration.

22. Thermal and mineral springs that offer spa services account for 66% of industry revenues.

(Global Wellness Institute)

Although thermal and mineral springs are usually establishments associated with the wellness, recreational, and therapeutic uses of waters with unique properties, wellness industry statistics prove that people like having everything they want in one place. Spa services are no exception. That’s why mineral and thermal springs that offer spa services are the most popular.

23. The wellness tourism industry market is predicted to reach $1,2 trillion by 2027.


The coronavirus pandemic has heavily affected wellness tourism, so this data seems very promising. Furthermore, if we compare the predicted size with the data from 2020 ($735.8 billion), we can conclude that wellness tourism will recover and become one of the biggest industry trends.

24. 66% of all yoga practitioners do at least one class in a unique setting every year.

(Event Brite)

One of the fun wellness industry facts is that unique yoga has become more popular. A good example is goat yoga (where goats interact with yogis while practicing). This kind of exercise is fun and largely contributes to self-improvement.

25. 45% of consumers seek nutritional information from their personal trainers.

(Grand View Research)

Consumers have started to educate themselves about supplements, drinks, or food ingredients. Moreover, 53% of consumers ask their friends and family about nutritional information.

The sports nutrition market is predicted to grow at a CAGR of 10.9% from 2021 to 2028, which is encouraging. Sports supplements are by far the most popular and consumed product.

Wellness Industry Statistics – Key Takeaways

Although the unprecedented events of 2020 and 2021 have made it harder to make predictions for the future, the increase in home-based activities and better lifestyle choices during worldwide lockdowns are sure to keep the entire wellness market growing.

One of the best examples is probably the anticipated fitness industry growth. With regulations imposing either complete shutdowns or rigorous health and safety precautions during the pandemic, an increase in bodyweight workouts at home is expected. People have finally realized the importance of health and well-being, as wellness has become a big trend.

Frequently Asked Questions (FAQ)

What is wellness in health?

Wellness is closely connected to overall mental and physical health, and it’s defined as the active pursuit of good health. Wellness is vital because it can help people interested in good health and mindfulness (especially if they’re older) prevent obesity, cardiovascular diseases, or fall risk behaviors with proper nutrition and regular exercise.

What is the wellness industry?

In a nutshell, everything that makes up the wellness industry is related to overall health. Therefore, there are many sectors in the wellness industry, such as wellness real estate, personal care, beauty, anti-aging, wellness tourism, healthy eating, nutrition, weight loss, and others.

Some of them are relatively new (wellness real estate, for example), and not everyone can afford to incorporate them into their lives. That could impose a problem as some are necessary for good health (like eating healthy).

How big is the health and wellness industry?

According to Statista’s estimates, the health and wellness industry will likely be worth over $6 trillion by 2025. In fact, the wellness industry itself is currently valued at $4.5 trillion or more. As a result, well-being has become trendy, and so have eating organic food, environmentalism, and similar.

Health and wellness market value is estimated to grow by around $1.3 billion between 2020 and 2024. Almost every industry connected to this one is also predicted to grow during the forecast period.

How profitable is the health and wellness industry?

If we consider that the global wellness market is estimated to reach $4.24 billion by 2026, we can conclude that this industry is relatively profitable.

Furthermore, new trends are about organic, natural, cruelty-free, and stress-relieving strategies. That’s connected to overall wellness, meaning that the future of the health and wellness industry is bright.

What are the current beauty and wellness industry trends?

Some of the trends that are also popular in 2022 are spas and massages. Although the coronavirus outbreak heavily influenced the spa industry in 2020, it seems that people still go to resorts.

Apart from that, taking revitalizing strolls has been popularized, along with mindful, plant-based eating. Lastly, next-generation wearables will become a part of people’s lives, especially those who monitor their health, wellness industry statistics show.


  1. AIHR
  2. American Spa
  3. Event Brite
  4. Globe Newswire
  5. Global Wellness Institute
  6. Grand View Research
  7. Grand View Research
  8. Harvard Health Publishing
  9. IBISWorld
  10. Imarc Group
  11. International Food Information Council
  12. Market Research
  13. McKinsey
  14. US Green Building Council
  15. US Green Building Council
  16. PR Newswire
  17. Research and Markets
  18. Statista
  19. Statista
  20. Statista
  21. Stella Rising
  22. Technavio
  23. Wearable Technologies
  24. Wellable